Contact

[email protected]

Dr. Miguel Paolo Paredes

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Educational Background

BS Commerce Major in Marketing Management

Master’s in Business Administration,
De La Salle University

Doctor of Business Administration,
De La Salle University

Dr. Paredes is a multidisciplinary educator and researcher with over two decades of experience in multimedia arts, advertising, and marketing communications, and more than eight years of research on media effects, creativity, and consumer behavior. He has published in Scopus-indexed journals and presented at international conferences, contributing to the growing discourse on creativity and media. In 2024, he was recognized as a National Academy of Science & Technology awardee for his research work. Alongside his academic career, he maintains an active creative practice as a composer and visual artist. His works have been featured in music releases, short films, and curated exhibitions, reflecting his commitment to innovation and storytelling across diverse media.

Research Interest