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Mr. Patrick R. Hariramani

Assistant Professor 10

Educational Background

PhD in Business candidate

Master of Business Administration

Bachelor of Science in Entrepreneurship

Patrick R. Hariramani, is the Entrepreneurship Program Director, and an Assistant Professor in the Department of Decision Sciences and Innovation at De La Salle University. His academic expertise includes research, strategic management, entrepreneurship, family business management and succession, management trends, and enterprise resource planning, with a strong emphasis on bridging theory and practice. He is an active researcher with multiple publications in Scopus-indexed journals and has presented his work in various international conferences across different countries. Beyond academia, he serves as a Family Business Consultant and is part of the leadership team of Bhaglenes Corporation, a conglomerate with interests in pharmaceutical, food and beverage, financial markets, and mining. He is also a Fellow in SAVY Entrepreneurs and a member of the Family Firm Institute.

Research Interest

  • Entrepreneurship and Entrepreneurial Intention
  • Family Business Management and Succession Planning
  • Consumer Behavior and Purchase Intention
  • Digital Finance and Financial Technology (e.g., mobile wallets, financial literacy)
  • Social Entrepreneurship and Sustainability
  • Strategic Management and Business Development
  • Marketing Analytics and Customer Engagement
  • Innovation, Technology Adoption, and Business Intelligence
  • Business Simulation and Experiential Learning in Entrepreneurship Education
  • Quantitative Research Methods (e.g., PLS-SEM, multivariate analysis)

Selected Publications

  • Hariramani, P. R. (2020). Select marketing strategy and activities influencing business performance. International Journal of Entrepreneurship, 24(5), 1–13.
  • Hariramani, P.R. (2021). The mediating effect of employee motivation on the relationship and impact of corporate social responsibility to employee relations. Journal of Management Information and Decision Sciences, 24(S1), 1-21.
  • Hariramani, P. R., Borromeo, E. B. L., Dela Rosa, R. R. O., Gimena, A. L. V., & Valondo, C. E. C. (2024). The Show Must Go On: Effects of the COVID-19 Experience on Concert and Music Festival Attendance Intentions. Review of Integrative Business and Economics Research, 13(3), 100–113.
  • Ong, H. T., Hariramani, P. R., Cordova, W., & Nagtalon, R. (2024). Customer Engagement and the Corporate Sustainability Reputation of UNIQLO Impact Consumer’s Purchase Intention as Mediated by Customer Satisfaction. Journal of Electrical Systems, 20(5s), 1697–1719. https://doi.org/10.52783/jes.2505