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Mr. Jayme C. Ignacio

Assistant Professorial Lecturer 2

Educational Background

Doctor in Business Administration (WCE Completed)

Master’s in Business Administration

Bachelor of Science in Business Administration

A seasoned educator, academic leader, and quality assurance practitioner with over 25 years of experience in higher education, administration, and management systems auditing. Held key leadership roles in institutions such as Universidad de Manila and University of the East, alongside extensive teaching engagements in leading universities. Expertise spans business education, strategic management, and institutional development, complemented by hands-on experience in accreditation as an Area Chair for PACUCOA and as a Certified Lead Auditor for ISO 9001 and ISO 14001.
Currently completing his Doctor of Business Administration, he is a Licensed Professional Teacher actively engaged in advancing business education through professional organizations. His work reflects a strong commitment to quality, continuous improvement, and excellence in higher education.

Research Interest

  • Entrepreneurship-related
  • Strategic Management
  • Operations and Quality Management
  • Education-related

Selected Publications

  • Ignacio, J. C., Zhang, X., Magotra, I., Masharipova, G., & Lian, X. (2025). Strategic management practices in media startups supporting innovation and infrastructure (SDG 9). Lex Localis–Journal of Local Self Government, 23(S6), 7724–7733. https://doi.org/10.52152/sdp5kc84
  • Moraga, M. V., Ignacio, J., Alawiya, M. Y. M., Fenix, M. E. L., Ke, Y. W., & Uy, E. M. A. L. (2026). Going green: Uncovering the role of green marketing approaches in customer purchase behavior mediated by brand image. Review of Integrative Business and Economics Research, 15(2), 278–294.
  • Ignacio, J. C., Author, B. B., & Author, C. C. (n.d.). Effect of corporate entrepreneurship on employee innovative characteristic development among selected companies in the Philippines. Online conference proceedings (via Zoom).
  • Ignacio, J. C., Author, B. B., & Author, C. C. (2020, November 27–28). Impacts of employee empowerment and organizational agility on employee productivity: The case of Agro-Trade Integrated Venture Corporation. Conference proceedings.